Website Photo Guidelines

Optimizing visual assets for your Lakewood Ranch business website.

Professional Results

No Pro Camera Required

Follow these 2026 best practices to ensure your website design looks sharp on Retina displays and mobile devices across Sarasota and Bradenton.

Hardware & Quality

Modern iPhones and Pixels produce excellent 4K web-ready images. You don't need a professional photographer for an effective small-business site.

  • →Min Width: 1200px
  • →Format: HEIC/HEIF, WebP, AVIF or JPG
  • →Lighting: Natural light is best

Modern smartphones usually meet these specs by default.

Framing & Orientation

Provide a mix of shots. Landscape (horizontal) is vital for desktop headers, while Portrait (vertical) works best for mobile layouts.

  • →The 15% Rule: Leave "negative space" around the edges so we can crop for different screen sizes.
  • →Rule of Thirds: Keep the main subject slightly off-center to allow room for website text overlays.

Critical: How to Send Photos

Do not send photos via email or text message. These methods compress images and destroy the quality needed for quality website design.

Please use our File Sharing Guidelines to upload assets to Dropbox or Google Drive.

Ready to Build Your Visual Presence?

LWR Websites creates fast, secure, and mobile-friendly websites for Lakewood Ranch, Sarasota, and Bradenton businesses.

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